Technology

ENVIRONMENTALLY CONSCIOUS, GREEN,
ECO-FRIENDLY – WHATEVER
YOU WANT TO CALL IT, WE HAVE IT.

100% NON LEAD NON-TOXIC BULLET CORE

SIM‑X ammunition’s Environmentally Friendly Design goes far beyond marketing buzzwords—our SUBMASS™ projectiles are completely lead‑free, eco-friendly and non‑toxic, making them one of the most sustainable rounds on the market. Lead contamination from traditional ammunition presents serious cleanup and ongoing maintenance challenges for both indoor and outdoor ranges. By eliminating lead entirely, SIM‑X helps facilities lower their carbon footprint by significantly reducing lead recovery costs, reducing indoor air pollution, and maintaining safer, greener shooting environments.

SIM-X SUBMASS™ bullet technology incorporates zero lead into any of our projectiles. It is estimated that other than the mining industry, shooting sports put more lead into the environment than any other industry. Regardless of what or where you shoot, SIM-X bullet technology leaves a clean footprint, free of toxic chemicals.

Unlike conventional ammunition whose fragments and residues leach toxic lead into the soil and water table, SIM‑X’s eco-friendly, synthetic and ceramic core materials are inert and safe by design. Our kinetic‑ceramic core behaves like a non‑Newtonian fluid—absorbing shock and managing upset so penetration stays controlled and predictable. This not only delivers consistent terminal performance but also ensures minimal environmental impacts when bullets contact natural or built backstops.

RECLAIMATION SAVINGS

Military installations, contract training facilities, law enforcement training range–Regardless of who and where, lead reclamation is a necessary and very expensive part of firearms training. A range that uses only SIMX ammunition would have none of these expenses outside of occasionally cleaning bullet traps. Approximately 1 million law enforcement officers train on indoor ranges in the U.S. alone.

ECO-FRIENDLY

SIMX core material is 100% environmentally safe and exposure to it on a range poses no harmful risk. Approximately 1 million law enforcement officers train on indoor ranges in the U.S. alone. SIM-X ammo technology solves the lead problem. We don't have to call our ammunition “leadless” or “lead free at the shooting line” because SIM-X ammunition is lead free, period. We don't use lead; we use technology to make great bullets.